Wednesday, September 11, 2013
One of Kim Hoge’s favorite childhood memories involves cruising down Dayton Boulevard with her grandparents, looking out the car window at shops that lined the street.
Now, one of those shops is her very own. She calls the Red Bank shop Northshore Boutique.
Newly opened as of last April due to the support of Hoge’s family members who told her to follow her dream, the boutique offers customers all the things avid shoppers love best: clothing, designer purses and sunglasses, shoes, jewelry and even home décor. Between the cerulean blue walls dotted with vintage posters of classic beauties like Marilyn Monroe and Audrey Hepburn, merchandise drapes from every available surface.
“I like to sell unique things – really different purses, different shoes, antique and vintage jewelry,” said Hoge. “I really think it’s important to have a variety of things and to get to know your customers to find out what they are looking for.”
The boutique’s price range is from $2 for sale merchandise to more than $100 for some of the designer handbags on offer, including Coach and Dooney & Bourke, said Hoge.
“I get new stuff in all the time,” she added, noting that she puts new merchandise on her shelves at least twice a week.
Though Hoge has worked selling jewelry and handbags for many years out of her home while also operating a cleaning service for 25 years, she said her passion lies with the people in the Red Bank community. She said she enjoys attending to the needs of each customer who walks through the boutique’s doors, often helping them pick out entire outfits, complete with accessories.
“Whether they are younger or older, they are welcome here,” Hoge said, adding that she also carries plus-size clothing. “I want to make someone smile by the time they leave, whether they buy something or not. I try to offer it all to the community.”